Digital Strategy · Performance · Adoption
ThaliaBMG is a boutique digital consultancy helping creative, commerce, and technology-driven organizations design, execute, and optimize digital programs that drive real usage and measurable performance.
I work at the intersection of digital marketing, analytics, and enablement—building systems that help people discover products, understand them quickly, and continue using them with confidence. My focus is not just visibility, but adoption, engagement, and long-term value.
What I Help With
I support teams that need clarity, momentum, and results across their digital ecosystems, including:
- Digital go-to-market execution (paid and organic)
- Funnel design and optimization from first touch to repeat use
- Education-led onboarding and instructional content
- Analytics, dashboards, and performance reporting
- Lifecycle, community, and engagement programs
- Workflow and governance design for scalable execution
Whether the challenge is growth, alignment, or adoption, I focus on practical systems that get used, not abstract strategy decks.
How I Work
My approach blends performance-driven digital marketing with human-centered execution.
That means:
- Strategy grounded in real user behavior
- Clear processes and decision-making frameworks
- Fast iteration informed by data, not guesswork
- Thoughtful communication across teams and stakeholders