ThaliaBMG
Competitive Intelligence · Product Marketing · Program Leadership
ThaliaBMG helps consumer electronics, pro-audio, and creative-tech companies expand channel reach, execute global go-to-market strategies, and navigate operational complexity.
I work at the intersection of business strategy and operations—helping leadership teams analyze market whitespace, build robust financial models, and drive meaningful product attach rates. My focus is on turning complex sell-through data and competitive dynamics into scalable, revenue-generating strategies.
With over 15 years of pro-audio and consumer tech experience across regional and global markets, I bring deep industry credibility and a proven ability to thrive in ambiguous environments. I work directly with executive teams to ensure strategy lands with precision across every retail and distribution channel.
What I Do
Business Development & Channel Strategy
Develop pan-regional category growth plans, build reseller incentive programs, and manage distribution channels to scale sell-through performance.
Go-To-Market (GTM) & New Product Introductions (NPI)
Translate global product strategies into retailer-specific timing, ranging, and positioning plans that ensure seamless launch execution.
Financial Modeling & Performance Analytics
Build robust financial models, ROI analyses, and performance reporting frameworks that give leadership clear visibility into business health.
Strategic Restructuring & Executive Operations
Provide steady leadership through corporate transition, operational ambiguity, and financial restructuring—aligning cross-functional teams around shared growth goals.
Background
Most recently, I served as Managing Director of Business Operations & Strategy at WaveDNA, where I led the company through a critical financial restructure to avoid insolvency and subsequently managed end-to-end global operations and product launches for a decade.
Earlier, I spent five years at Avid Technology managing high-value Canadian reseller partnerships and supporting national go-to-market execution within the pro-audio ecosystem.
Approach
I focus on strategic clarity and commercial impact—reducing complexity, identifying high-value whitespace opportunities, and turning market intelligence into actionable growth.