Operational Leadership for Creative-Tech and Product Teams
Marketing Technology & Content Systems Consultant
I help creative, tech, and design-focused companies strengthen their digital content systems, workflows, and platform governance. My work includes structuring content libraries, building cross-team workflows, improving CMS clarity, and ensuring content accuracy across web, social, and multi-channel environments.
With 15+ years in creative-tech and product environments, I bring a systems-first, operational mindset that supports brand consistency and scalable digital experiences.
What I Do
Short, simple, and hireable.
Program & Project Delivery
Build and run structured project plans that align teams, reduce ambiguity, and keep delivery predictable across multiple workstreams.
Operational Systems & Frameworks
Design scalable workflows, documentation systems, and process improvements that support growth, onboarding, and day-to-day execution.
Technical Event & Launch Coordination
Plan and manage technical conferences, product demos, and multi-track event operations — from readiness reviews to end-to-end logistics.
Digital Transformation & Enablement
Implement tools, workflows, and customer-facing systems that streamline operations and improve communication across product, marketing, and support.
How I Work
Clarity first. Execution always.
Every engagement focuses on building the structures teams need to collaborate effectively — timelines, dependencies, communication frameworks, and decision paths. My work combines hands-on technical understanding with senior-level operational leadership.
Approach:
• Diagnose what’s blocking clarity
• Design the system that removes the friction
• Build predictable workflows and tools
• Align cross-functional owners
• Execute and iterate with precision
Who I Work With
Creative-tech companies, SaaS teams, music-tech organizations, and product-driven businesses that need better workflow alignment, clearer communication, and stronger operational foundations.
Typical partners include:
• Product & Engineering teams
• Creative & UX teams
• Founders & cross-functional leaders
• Event & technical program teams
Selected Work
Recent Projects & Impact
WaveDNA — Managing Director
Led multi-year software delivery, operational restructuring, and international technical event programs (NAMM, MusikMesse, IMSTA FESTA, Mutek, A3E Boston).
Dual — Digital Transformation
Directed website rebuild, e-commerce implementation, SEO foundation, and program management workflows.
Creative-Tech & SaaS Clients
Built cross-functional onboarding systems, customer experience frameworks, internal documentation libraries, and structured communication flows.
💡 For more project examples, visit LinkedIn →
Why ThaliaBMG
Because execution matters.
Teams don’t need more ideas — they need structure, coordination, and someone who can keep the moving pieces straight. ThaliaBMG translates complexity into clear pathways that help teams move faster, collaborate better, and deliver their best work.
Let’s build something that works.
Whether you need operational support, project leadership, or end-to-end program delivery, I can help you get there.
📬 helen.georges@thaliabmg.com
🕒 Start a Conversation
Ideas that Launch. Teams that Deliver. Results that Last.
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